Naujų paslaugų įdiegimo tobulinimas: teoriniai ir praktiniai aspektai

Drejeris, Rolandas

Use this URL to cite this publication: https://hdl.handle.net/20.500.14911/145344

Naujų paslaugų įdiegimo tobulinimas: teoriniai ir praktiniai aspektai

Details

Publication Type (CRIS)

Straipsnis kitame recenzuojamame leidinyje / Article in other peer-reviewed edition (S5)

Publication Type (eLABa)

Straipsnis kitame recenzuotame leidinyje / Article in other peer-reviewed publication (S4)

Author(s)

Title

Naujų paslaugų įdiegimo tobulinimas: teoriniai ir praktiniai aspektai

[lt]

Rolandas Drejeris

Title in other language

Improvement of the new service development: theoretical and practical aspects

[en]

Is part of

Verslas, vadyba ir studijos'2005: mokslo darbai = Business, management and education'2005: research papers

Published In

Year	Start Page	End Page
2006	20	31

Publisher

Vilnius : Technika

Extent

p. 20-31

URI

URI
https://hdl.handle.net/20.500.14911/145344

Cited references

Science / Art Area

Socialiniai mokslai / Social sciences (S)

Field of Science / Art

Ekonomika / Economics (S004)

Abstract (en)

According to research new service development (NSD) is a major competitive factor for the service industry. This article reviews alternative approaches to new product development and new service development. There were recognized distinctions between product and services in the article and determined, that model of new service development must be different from the model of new product development because of special features of services. Additionaly there was suggested the new model of new services development in this article. New model of development of new services consists of six stages. In order to create the new model were used other models and approaches of development of new services, which were considered in all its aspects.