Pardavimo rizikos diversifikavimas kaip strateginė įmonės tvarios plėtros priemonė

Abstract

The main purpose of this article is to discus financially effectively functioning ussually one product generating, nor super large corporate sales diversification in different market problems. The main goal for the diversification is regarded as achievement of most useful outcome of the net profit produced by the corporation, when every outcome is followed with the guarantee to occur. As the problem solution description means the probability distributions of possibilities of the firm's net profit outcomes, or other kind of this profit outcomes spectra are chosen. Sustainability strategy or strategy of sustainable development is supposed as sequence of actions for aspiration to highest efficiency level but hold on guaranteee not to expose to risk damage.