Bibliometric analysis of green tourism in the implementation of Sustainable Development Goals by International tourism bompanies

Abstract

In terms of the accelerated development of productive forces, the movement to Industry 5.0 and the transition of business processes to their sustainable development, international tourism companies pay more and more attention to their sustainability and the implementation of the Sustainable Development Goals, which actualizes the topic of the research. The direction of green tourism corresponds to the Sustainable Development Goals (SDG 6-8, 11-15) and is one of the directions of effective work of international tourism companies in the world market of tourist services. The main goal of this study is to conduct a bibliometric analysis of green tourism in the context of the implementation of the Sustainable Development Goals by international tourism companies. The main tasks of the research include the following elements: to analyze the main representatives of scientific currents of green tourism in the work of international companies, to conduct a bibliometric analysis of green tourism of international tourism companies by directions (keywords, main representatives, geographical distribution of scientific schools) on various bibliometric platforms, to form the main prerequisites and factors for the implementation of the Sustainable Development Goals by tour operators, to formulate proposals for the development of green tourism in the context of the implementation of the Sustainable Development Goals by international tourism companies at the level of EU countries and Ukraine, taking into account its post-war state. Research results. In the course of the conducted bibliometric analysis, the main scientific schools and scientists in the world who study green tourism were considered. When conducting a bibliometric analysis, the interaction of the main definitions that interact with the definition of green tourism was revealed. The main prerequisites and factors for the implementation of the Sustainable Development Goals by international tourism companies have been studied. Proposals for the development of green tourism in the context of the implementation of the Sustainable Development Goals by international tourism companies at the level of EU countries and Ukraine have been formulated, taking into account its post-war state. Research conclusion. The main conclusion is the substantiation of the bibliometric analysis of green tourism of international tourism companies. Further scientific research should be aimed at the bibliometric analysis of the main modern topics of green tourism for the purpose of submitting grant applications in grant projects of the European Union, such as the Erasmus program, Horizon 2020 and for the purpose of forming effective organizational and economic support for green tourism in these projects.